Failure to express your preferences in everyday situations can make you seem less likeable and even slightly less human. When choosing

By Alixandra Barasch   People often go out of their way to repeat a behaviour if it is logged and highlighted to them. If you’ve

By Alixandra Barasch,   Consumer behaviour on food-logging tools reveals initial expectations don’t match actual experience. We

By Alixandra Barasch   Interaction on social media during an event increases our enjoyment in the moment and beyond. The