PR and Marketing: Birds of a feather?
By Stanley Olisa I have consistently resisted the urge to pen down my thoughts on this subject, but it keeps popping up as a
Before starting a career in Public Relations
By Stanley Olisa Public relations is a communication discipline that is widely misconceived, not just in Nigeria, but globally.
On stakeholders and impactful communication
By Stanley Olisa This would be my initial strategic communications salvo for 2021, and it dwells on a concept germane to an
Evaluating PR efforts for enhanced impact
By Stanley Olisa As a public relations practitioner, do you commit resources to evaluating your campaigns as much as you do to
Doing more than media relations in PR
By Stanley Olisa I REMEMBER ONE OF MY knowledge-sharing sessions with students of public relations. One of them