Coffee Pods: Tied Goods and the Pursuit of Profit
Maria Ana VitorinoJune 17, 2019
By Maria Ana Vitorino How licensing and price competition can lead to win-win agreements. Perhaps George Clooney has tempted you to buy a single-serve coffee machine or maybe you’ve seen an amazing deal for one. Did you hesitate before committing to your purchase because you didn’t want to be locked into buying only one […]
A Three-Part Formula for Fueling Start-Ups
Bala VissaJune 17, 2019
By Bala Vissa Securing the necessary resources involves much more than just getting a VC to say yes. According to psychologist John Gottman, six factors, such as whether a couple immediately use a harsh tone when discussing a conflict, can predict divorce with 86 percent accuracy. However, few couples could save a failing relationship […]
Digital Business: Three Core Concepts Exploded
Annet ArisJune 10, 2019
By Annet Aris The digital world has pushed old curves off the whiteboard as new trajectories arise. Even tedious jobs like cleaning out archives can sometimes lead to great insights. Sifting through my old files recently, I was pleasantly surprised to find a treasure trove of old memories and forgotten facts. Amongst these papers were […]
Revolution in B2B Retail: From Perfume to Platform Economy
David DuboisJune 10, 2019
By David Dubois In the digital age, where consumers and brands are connected like never before, B2B retailers need to embrace new business models and pivot into platforms. The brand behind the brands. For 65 years, that’s the business premise of luxury goods distributor Bluebell as it brought Western brands including Louis Vuitton and […]
Driving B2B Digital Transformation Through Customer-centricity
David DuboisJune 3, 2019
By David Dubois B2B companies can create competitive advantage in the digital age by tailoring technology to their relationships with customers. Faced with a growing range of tech solutions in marketing, from AI to big data to blockchain, B2B companies too often choose the status quo. Recent evidence suggests the divide between success and […]
Blockchain Is a Technology for Collaboration
Andrew ShipilovMay 29, 2019
By Andrew Shipilov THE UNIQUE STRENGTH of blockchain is authenticating “stuff” to enable trust between partners. Even though blockchain is frequently in the news, it is still poorly understood. Conventional wisdom is that blockchain essentially concerns cryptocurrency speculation, or at the very least, people believe that this technology’s primary use entails financial transactions. I […]
The Challenges Faced by Global Cosmopolitan Women
Linda BrimmMay 29, 2019
By Linda Brimm TO TAP THE FULL potential of these agents for change, organisations must listen and push beyond assumptions. Carolyn was thrilled when she was offered a role in China. A high flyer in her Dutch organisation and fluent in Mandarin, she believed this was the perfect opportunity to get the international experience […]
Rekindling an Old Flame on a Zero-Based Budget
Pierre ChandonMay 22, 2019
By Pierre Chandon HOW 3G CAPITAL made Burger King cool again. Whether you love or hate his work, Andy Warhol eating a Whopper for 45 seconds during one of the most expensive ad slots in television this year was astonishing. Super Bowl Sunday – the most macho of American sporting events – coupled with […]
If Agile Isn’t Working, Don’t Blame Your Team (Right Away)
Luk Van WassenhoveMay 21, 2019
By Luk Van Wassenhove PROJECT MANAGERS NEED to keep their eyes wide open when it comes to Agile norms. Agile’s short iterations and steady deadlines can instil a sense of urgency, boosting team productivity. But while schedule pressure creates discipline, it is important to find the sweet spot between laissez-faire and burnout. Iterations that […]
How Airlines Manage Conflicts Between Profits and Safety
Henrich GreveMay 15, 2019
By Henrich Greve COMMERCIAL AIR TRAVEL is an industry in which relatively small mistakes can result in disproportionately dire consequences. While it is best not to think about this when on the tarmac, it is comforting to know that safety, for airlines, is a major priority. Even so, there are limits to how much […]