Law firm releases finding on Bell Pottinger’s SA campaign
Businessam Staff
September 4, 2017
The law firm embattled public relations agency Bell Pottinger retained to investigate its work for Oakbay and the Gupta family has concluded that the company’s South African campaign was “potentially racially divisive” and breached ethical principles. The findings of a review by international law firm Herbert Smith Freehills were published on Monday afternoon, the same […]
Sports gear sales go digital as Nike shun Flushing Meadows opting to sell online
Businessam StaffSeptember 2, 2017
This year’s U.S. Open is missing a few big names in tennis, including Andy Murray and Serena Williams. It is also missing Nike Inc. at least, the traditional Swoosh store outside Arthur Ashe Stadium. The world’s largest sportswear maker has vacated its usual spot at the Billie Jean King National Tennis Center in Flushing Meadows, […]
Apple looks out to movie studios for uptake ahead of TV rollout next month
Businessam StaffAugust 30, 2017
Apple Inc. is working out plans to strike deals with Hollywood studios to offer ultra high-definition films on its new Apple TV, but discussions have been hampered by disagreements over pricing, according to reports by Wall Street Journal (WSJ) gleaned by businessamlive. The tech giant is expected to unveil the new version of its streaming […]
Sky stops broadcasting Fox News in UK
Businessam StaffAugust 29, 2017
Sky is to stop broadcasting Fox News in the UK after low audience figures, the media said. 21st Century Fox, owned by Rupert Murdoch, said the channel was being withdrawn as it was not commercially viable. According to BBC, the decision is not to do with Fox’s takeover bid for Sky. Karen Bradley, Culture secretary […]
Murdoch’s News Corp hit by advertising market woes
Businessam StaffAugust 13, 2017
Rupert Murdoch’s News Corp slumped to a loss in its fiscal year as the company was hit by advertising market woes, reports City AM. The US company, which operates across newspapers, book publishing, TV and digital real estate services (the company owns US property portal Realtor.com), reported a loss from continuing operations of $643m (£495m) […]
Harvard Business Review reports 10% circulation growth, highest in its 95-year history
Businessam StaffAugust 10, 2017
Harvard Business Review posted record-breaking circulation growth in the first half of 2017, according to a recently released report from the Alliance for Audited Media (AAM). In the past six months, HBR’s overall paid circulation increased from 276,428 to 304,680 – a 10.2% gain. (As filed with AAM. Subject to audit.) This achievement reflects all-time […]
Click! The amazing story of India’s e-commerce boom and where it is headed
Businessam StaffAugust 7, 2017
Authors Jagmohan & Komal Bhanver have done extensive research about when the first seeds of e-commerce were sown in the 1970s till date. Few will know that it all began in 1971 when the Advanced Research Projects Agency Network was used to arrange a sale of cannabis between students at the Stanford Artificial Intelligence Agency […]
Nigeria’s ‘Keskese’ leads Tequila, EXP, others as best experiential marketing agency
Oluwafemi OgunjobiAugust 3, 2017
One of Nigeria’s leading experiential marketing agencies, Keskese Nigeria Limited has emerged the best experiential marketing agency of the year at the maiden edition of Experiential Marketing Agencies of Nigeria (EXMAN) Awards recently held at the Federal Palace Hotel, Victoria Island, Lagos. Out of the 33 EXMAN certified agencies, Keskese clinched the grand prix through […]
Discovery aims for content clout with Scripps Network bid
Businessam StaffAugust 1, 2017
Discovery Communications Inc is acquiring Scripps Networks Interactive Inc for $11.9 billion in a deal expected to boost the company’s negotiating leverage as it seeks new audiences. The acquisition, announced on Monday, brings together Scripps’ largely female-focused lifestyle channels such as HGTV, Travel Channel and Food Network with Discovery’s Animal Planet and Discovery Channel, whose […]
Coca-Cola revamps Coke Zero under pressure to perk up soda
Businessam StaffJuly 27, 2017
Coca-Cola Co., grappling with consumers drinking less soda, is introducing a new version of Coke Zero to the U.S. as part of a strategy to reignite interest in its core soft-drink brands. The product makeover includes a new name, look and taste. Coca-Cola Zero Sugar will be packaged in cans and bottles that largely resemble […]