Golden Penny Foods, one of Nigeria’s largest food brands, has intensified its commitment towards appreciating its consumers and strengthening company-consumer relationship with the recent launch of a campaign tagged, “The Golden Penny Christmas.”
The Golden Penny Christmas campaign is a nationwide event that consists of competitions on radio stations across the country and a series of activities on the company’s social media outlets, designed to engage and reward consumers until December 24.
Consumers who follow the “@gpennyfoods” on social media, including Instagram, Facebook and Tik-Tok, will be granted an entry to participate in different tasks,concentrating on one brand per day. The activities include puzzle-solving, sing-along challenges, CSR challenges, and pasta forklift challenges.
Ten lucky winners will stand a chance to win N50,000 worth of Christmas shopping spree, shopping vouchers for Golden Penny items and bumper packs.
A statement by the company added that the campaign aims at keeping its consumers in the spirit of celebrating the yuletide season as it brings families together for a beautiful season filled with merriment that encourages togetherness.