In a bid to better serve the Nigerian enterprise market and further add value to its business customers, as well as the broader business landscape in Nigeria, MTN Nigeria has launched a partner programme initiative.
The partner programme launched at an inaugural partner summit themed: “MTN Fusion” will see MTN Nigeria bring together key stakeholders which include MTN business partners, thought-leaders, small and medium enterprise owners, large enterprises and the public sector, according to a statement from the telecommunication giant made available to business a.m.
The summit billed to be held annually will enable the partner programme to facilitate a change in the way MTN serve its Nigerian enterprise market, the statement said.
It added that it will also enable local and global partners to become part of the MTN business solutions offering.
“MTN knows that we cannot be the subject matter expert in every field in ICT. Thus, we believe strongly in partnering with other like-minded companies; we are building a vibrant ecosystem of partners that share our ethos and values to empower SMEs, drive efficiencies for large enterprises and work with the public sector to improve citizen engagement,” said Lynda Saint-Nwafor, MTN Nigeria’s chief enterprise business officer.
She added: “Up to now, we have been engaging partners on a case-by-case basis. These partners either bring in the needed technology and platforms to co-create new solutions or share their unique expertise and competencies to help us develop solutions that drive growth and increase market reach. This summit, therefore, provides us with an opportunity to bring our trusted and new partners together to share our partner operating model and structure, the aim of which is to make it easier for partners to work with MTN to create the future together.”
MTN Nigeria’s ecosystem of partners includes technology, capability and channel partners. The telecoms company said the technology partners are responsible for providing ICT and other complementary technology solutions and services, the capability partners offer complementary value chain competencies, while channel partners expand channels or access to the market.
“MTN partner program initiative will thus be geared towards harnessing the power of partnership in delivering the benefits of a modern connected future to the end user,” the statement added.