WhatsApp is working on an iOS version of the Whatsapp Business app, which was released on Andriod January this year.
According to WABetaInfo, the release will take a while since the app development is still in its initial stages.
Reports show that the company is currently in the phase where they’re working implementing the ‘Greeting Message’ feature on iOS.
The Greeting Message feature is where the app sends an automatic message to new customers or to customers who’ve been inactive for a period longer than 14 days.
Not to worry though, ultimately the iOS Business app will release with all the features encompassed in the Android version of the app.
The significance of this app lies in the utility it provides for small and medium enterprises (SMEs). The aim to enable enterprises to communicate with their customers and gain useful insight into their day-to-day operations.