By Jacob Ajakaiye, in Kano
LG Electronics, one of the global leaders in consumer electronics, has opened a multi-million naira free laundry centre, with capacity to dry clean about 400 set of clothes, as part of it corporate commitment to people of the commercial city of Kano.
The multi-million naira facility, which is situated in the heart of the Kano business district, is a follow-up to similar state -of -the -art wash centres established by the company, in Lagos, and Port-Harcourt, initiated under its corporate social responsibility (CSR).
Speaking to Business a.m., after presiding over the commissioning of the centre at the weekend in Kano, Hari Elluru, head of corporate marketing West Africa operations of the company, said that the initiative was designed as support to Nigerians residing in the states where the Centres are located.
According to him, the project which started two years ago in Lagos, was geared at improving the living conditions as well as support the laundry needs of the people residing in the places where the facilities are currently operational.
“LG Electronics has over the years continued to receive commendation from Nigerians consumers for having their interest at heart in the development of cutting edge technological products.
“In almost two years of operating the two free wash centres in Lagos, and Port-Harcourt, LG Electronics has been able to serve over 25,000 people and washed more than 190,000 set of clothes.
“The wash centre that we are opening here in Kano today, has the capacity to wash 400 sets of clothes per day for over 30 persons, and this we believe would go a long way in assisting the people of the state in meeting their washing needs” Elluru stated.
The LG Electronics, head of corporate marketing, disclosed that the washing centres are operating free of cost to end users, while calling on the residents of the state to take full advantage of the support being rendered to them by the company.
Also, speaking at the occasion, Jiung Park, general manager, home appliances division, West Africa Operations, expressed the commitment of the company to drive sustainability through inclusive growth in the Nigeria.
“For us, we believe that ‘life`s Good’ when we shared with others. We have remained competitive while improving sustainability: we have enabled investment and innovation required to deployed new technologies and to safely and responsibly develop progressive products.
“We understand that doing well is good business and so being able to launch our third Free Wash Centre in Kano is a social investment we are happy to make.
“This is want I truly call giving back to the society because the real beneficiaries of this project are directly the people, whom I believe will utilize it very well to make life better for them.
“LG `s philosophy revolves around people, sincerity, and sticking to fundamentals. It is to understand our customers and to offer optimum solutions and new experiences through ceaseless innovation, thus helping our customers lead better lives.
“LG Electronics will continue to support communities in all areas that the management of the company dim fit, now and even in future” Park said.