Africa’s first-ever combined public relations and economics digital platform and resource hub, PRnomics, has launched its services in the Nigerian market with the aim of creating access to current research data that will support Nigerian agencies and businesses in making a more significant inroad into the gigantic but highly competitive global market.
PRnomics, which defined its mission as helping professionals and businesses better understand the art and management of perception, as well as equip them to develop compelling audience-centric content and smarter marketing campaigns, said it would help its audience stay ahead in the new knowledge economy by providing access to exclusive communications intellectual resources and millions of research data.
According to a statement by the PR marketing hub, its learning centre will be packed with business tips, PR how-to, communications tool kits, industry news, success strategies, game-changing ideas, and best-in-class marketing case studies, providing business leaders, communications advisers, professional writers, journalists and goal-driven entrepreneurs with the required tools in their relentless pursuit of growth and career pinnacle.
With researchers and contributors from key locations around the world, the company said its different and verse categories will help readers to narrow down their search and scope as they include but are not limited to brands x-ray, humour, case studies, business class, curiosity, resource hub and books.
The books section, it said, summarises futuristic thinking and the latest business books that most leaders, professionals, and students in Nigeria would not have immediate access to.
PRnomics added that the look, feel, tone and voice of the platform would all be in sync with the aspiration and peak expectations of its targeted demographics, assuring that it would be the unequalled resource hub for research-driven content, Nigerian case studies, strategy, processed thinking and market intelligence.